Good product photography is essential for any business and especially for a small, independent business looking to stand out. It is a process of trial and error, as I have learnt, but worth the stress and hours in the end.
I take the majority of my product photos on my Samsung Galaxy S5. I do have a camera but prefer to use my phone because it is so much easier and, because everything is in one place, also quicker when it comes to editing the photos. The phone has a 16 mega-pixel camera which provides good quality photos but enhance my photos I invested in a set of lenses to attach to the camera on the phone.
I have Macro, Fish Eye and Wide Angle lenses and use the Macro the most by far. Many of my products, especially those with watch parts, contain very small parts. The Macro lens is designed for clear close up photography so it is perfect for me. When comparing images, I have found the although the different in quality is subtle it does nevertheless make a different (in my opinion anyway).
In the above picture the top image was taken using the Macro lens where as the bottom one was taken without. The crystals in the top image appear much clearer and the overall photo is much sharper than that taken without the lens.
Next weeks "Behind the Scenes" blog will continue with the photography theme and will focus on the importance of image editing and how much of a difference it can make to you product photography.
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